LEO1BEE
LONG-TERM ARTIST
CREATIVE MARKETING SERVICES
Leo1Bee’s artistry is built on a continuous narrative—each release deepens his story while refining a sound that thoughtfully merges the soulful grooves of contemporary R&B with a songwriter’s lyrical depth. This partnership was designed to nurture that evolution, ensuring stylistic growth while strengthening his identity as a compelling voice between cultures.
Across both campaigns, we delivered measurable impact, with features by 20+ media features, 10+ influencer collaborations, and offline activations in Shanghai. His debut album, Wilderness, marked a bold entry into the R&B landscape, recognized with the HMA Best R&B Album Award and acclaimed across year-end lists by Complex CN, NetEase Cloud Music, and i-D Asia, topping No.2 on Netease Cloud Music's Indie Music Charts.
The release was highlighted by outlets such as VOGUEplus China, COMPLEX CN, i-D Asia, and YETI OUT, establishing Leo1Bee as a 'rising star in the wilderness' in modern Chinese R&B.